Under #bressure?

Under #bressure?

Do you know what a ‘brelfie’ is? Have you felt under #bressure? Find out the backstory 

 2939 copy

What is a brelfie?

In short: a breastfeeding selfie.

The trend started with celebrities sharing pictures of themselves breastfeeding across their social media pages – everyone from Blake Lively and Miranda Kerr, to Gwen Stefani and Gisele Bundchen.

They were quickly named 2015's biggest parenting trend by Netmums. One in five breastfeeding mothers say they've taken a brelfie – and 68.5 per cent of women told This Morning they would post a brelfie online.

Mums have been hoping to raise awareness, ensure breastfeeding becomes more widely accepted in public, on social media, and for mums to be able to breastfeed wherever they need to.

Some mums say it's a way to celebrate women's bodies and what they're able to do, and 88 per cent of mothers said social media sites are wrong to delete the images. Sites like Instagram and Facebook previously deleted images for 'breaching community guidelines' – which they have since updated.

#Bressure

However, some mums have said it puts pressure on women who struggle to breastfeed, making them feel guilty. Others have said it's a private, intimate moment between mother and baby and shouldn't be shared on social media.

After the brelfie trend came the #bressure campaign, mums saying brelfies made them feel under pressure to breastfeed. 69 per cent of respondents to a Channel Mum survey said they have been judged negatively for not breastfeeding, and half claimed the pro-breastfeeding campaign has now gone too far and places too much stress on new mums.

What are your thoughts on the brelfie trend?

RELATED ARTICLES

Related Articles

No bressure
You and your body
No bressure
No bressure Are portrayals of breastfeeding and a lack of information leaving...
What can help you produce more milk?
Newborns
What can help you produce more milk?
What can help you produce more milk? Breastfeeding advice on producing more...
Can eating high-fibre foods give a breast fed baby gas?
Eating & Exercise
Can eating high-fibre foods give a breast fed baby gas?
Can eating high-fibre foods give a breast fed baby gas? Babies will get wind /...
Funny firsts: The baby milestones no one talks about
Baby
Funny firsts: The baby milestones no one talks about
Funny firsts: The baby milestones no one talks about First smile, first word,...

email block

baby-s-first-christmas-gift-ideasBaby

Baby's first Christmas gift ideas

Christmas is a special time for parents and their newborn's, which can make choosing the perfect present tricky. From baby's...
how-to-explain-death-to-your-toddlerToddlers

How to explain death to your toddler?

It can be difficult to explain the death of a relative or loved one to a small child. Here's some...
national-day-nurseries-association-and-clangers-launch-kindness-with-the-clangersParenting

National Day Nurseries Association and Clangers launch ‘Kindness with the Clangers’

National Day Nurseries Association and Clangers launch ‘Kindness with the Clangers’, a five-week series of fun and educational activities...
win-super-cute-baby-sensory-toys-with-the-sophie-la-giraffe-gift-set-worth-65Win

Win super cute baby sensory toys with the Sophie La Girafe gift set worth £65!

Win a cute sensory development toy for your baby by entering our competition for your chance to win a Sophie...
win-a-year-s-supply-of-tea-worth-1-500Win

Win a year's supply of tea worth £1,500

Here's you chance to win a year's supply of 'super teas' from We Are Tea